Moschino Highlights Inflation During Milan Fashion Week

Fashion designer Jeremy Scott has clearly been following the news headlines. And his latest SS23 runway show for Moschino proves it by covering the following three hot topics nestled under the umbrella of inflation-chic.

Inflation

Whether you’re feeling inflation as a small business owner, through unemployment or as a consumer paying increasingly high prices. for cars, gas and groceries, it feels like we’re all waiting on the recession ball to drop (again).

Over the course of 60 looks, Scott imbued his ladylike silhouettes with inflatable elements from lapels and pockets to adornment, and the construction of garments itself, creating that rarest of fashion moments.

Women’s Rights

Along with inflation, there’s also a political war on women’s rights. The Supreme Court’s decision to overturn Roe v. Wade gave power back to the states. And U.S. states like Arizona, Mississippi and Georgia wasted no time banning abortions and making it harder for women to purchase over-the-counter drugs like the Plan B pill.

“With all the negativity in the news cycle – there’s also the war on women going on globally, the Queen’s passing – we’re in a deluge of it,” Scott said to The New York Times. “We’re drowning in it. So, to not drown there’s a life raft and life preserver to save you.” Adapting the stripes of beach chairs, elements of swimwear, and little summer suits, he turned his emergency inflatables into hats, belts, bustiers, and a new take on Moschino’s life preserver jacket. In times that feel like rough seas, these were clothes to keep you afloat. “It’s survival,” as Scott put it.

Dancing in the Rain

Similar to the way music artists Drake and Beyonce did with their last projects, Jeremy Scott used his runway show to provide a ray of sunshine in the midst of our rainy days.

Scott’s accessories were also adapted from inflatables: flamingo floaty stilettos, pumped-up bucket hats, pool ball bags, and life raft hats. As the show notes poeticised: “Ultimately, though, it’s about offsetting the negativity – of breaking through the surface into a ray of sunshine, even when the rest of the water is shadowed in grey. That’s where joy may be found.”

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