Opinion Editorial: Did We Really Need An Exposé on ‘The Promise of Pyer Moss’?

I remember covering the debut of the Pyer Moss handbags in the very first Costumes & Coffee newsletter. At the time, I was excited to see which Costume Designers would use one of the bags first on TV or in a movie. More recently, I remember wondering what ever happened to those bags?

Well, in this article - one that I had to sip some coffee to - we get insight into some of the business choices that may have led to the shelving of some pretty dope accessories. Plus, an update on what this article deems as fashion's gripe with Kerby Jean-Raymond.

If you've read the article already, you know that there are strong opinions being voiced from every angle in response to its publishing. Some fashion insiders praise journalist Tahirah Hairston for pulling the covers back on Pyer Moss to inform his concerned fans. Others, find the timing (days before Black History Month) and the critique of a Black barrier-breaking Black man salacious. And then there are those who are simply grateful for fair and balanced journalism. No matter what side you find yourself on, it’s safe to say that there’s a lot shared in the article, including quotes from former business partners and employees. It provided insight, but was it necessary?

Two positive quotes came from Anna Wintour, who handed Kerby Jean-Raymond his CFDA award, and Laurent Claquin, head of Kering Americas, the luxury-retail conglomerate behind brands like Balenciaga and Gucci. Kerby receives mentorship from Claquin and Pyer Moss received financial backing from Kering. If they’re happy, did his community really need this information?

As an image strategist with seven years experience in costume design coupled with 15+ years managing relationships for journalists on behalf of major corporations, I’ve developed a healthy balance between artistry and business management. Here are my thoughts:

1.) Every artist doesn’t aim to sell what they create. I hope that Kerby Jean-Raymond is well and figuring things out for himself (not what’s necessarily expected of him).

2.) I don’t totally agree w/ Beth Ann Hardison’s quote. Media illiteracy creates more problems than the media itself. Creatives have the option of hiring experienced publicists to help strategically manage their relationships with journalists. Obviously, there’s a need.

3.) There are very few creatives who can manage the business of branding and selling what they create (if that’s what they choose). It’s always wise to have a business partner or work with agencies who help strike that balance.

4.) Today’s fashion screams for inclusivity. Pyer Moss is an exclusive brand…through and through.

5.) Again, if the investors are OK why are we in need of this information?

6.) I HATE when journalists compare Black designers in an effort to throw one under the bus.

7.) I can’t believe they put this man’s business out in the streets like this. On a Monday…

Share your thoughts in the comments.

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